Located within the Pulogadung Industrial Estate, the project benefits from sustained demand for strategically located and affordable housing, supported by continued industrial expansion and a growing workforce. The proposed 390-unit Apartment and Retail Podium Development is designed to cater to the mid-market and lower-mid-market residential segments, particularly industrial workers, young professionals, and surrounding communities, presenting a compelling investment opportunity in Jakarta's expanding residential market.
The project targets the lower-mid and mid-market residential segments, supported by strong housing demand from the growing workforce within the Pulogadung Industrial Estate. Comparable residential developments in the area have achieved sales rates of 80–90%.
| Segment | Lower-Mid to Mid-Market |
|---|---|
| Total Units | 390 |
| Selling Price | IDR 18 Million / m2 |
| Segment | Lower-middle |
|---|---|
| Number of Rooms | 980 m2 |
| Selling Price | IDR 24.6 Million / m2 |
| Partnership Scheme | BOT (Build Operate Transfer) |
|---|---|
| Capital Structure | 30% Equity / 70% Debt |
2026
NPV : IDR 27.9 Billion
IRR : 34.95%
WACC : 11.21%
Payback Period : 3 years
Partnership Period: 20 years
Development Area : 4,143 m2
Total GFA : 21,378 m2
Total NLA : 12,576 m2
Bekasi Boulevard - Pulogadung Boulevard, Pulogadung Industrial Area
-6.183210, 106.917100
